Faro Stats

Every project hosted under portale3d.it — from games to tools to demos — generates traffic and interactions worth measuring in one place, instead of chasing a different dashboard for every subdomain. Faro started as an in-house analytics system, built for the whole portal ecosystem.

One thing sets it apart from common analytics tools: tracking happens server-side (a track.php script included on every page), not through a third-party script loaded in the browser. That makes it immune to adblockers, which almost always intercept requests to the best-known external analytics domains.

What it measures

• Visits and traffic sources for every connected project
• Clicks on projects and social links from the homepage (project_click event)
• Trends over time, to see which content actually works

How it works

A small JavaScript SDK (faro/sdk.js) is included on every page of the portal and sends events to a collection endpoint (collect.php); a PHP dashboard aggregates the data and presents it in readable form, with an AI-assisted summary layer that highlights the most meaningful trends.